About
lsplayford.web@gmail.com
I'm a Creative & Operational Director with a focus on premium digital experiences — especially in automotive, transport, and experience-driven brands.
From Aerix Motor Group to IOW Ferries Group and LNDLUXE LTD, I've worked across branding, web design, operations, and marketing — keeping everything aligned, intentional, and built to last.
Essex, United Kingdom
Core Skills
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HTML & CSS95%
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Brand Identity90%
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Creative Direction92%
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Digital Marketing85%
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Operations Management88%
Approach
- Strategic thinking first
- Brand consistency over trends
- Detail-oriented execution
- Results over aesthetics alone
Experience
- Current LKS Systems Founder — Web Design & Digital Operations
- Recent Aerix Motor Group Creative & Operational Director
- Previous IOW Ferries Group Operations & Customer Experience Lead
- Previous LNDLUXE LTD Digital Marketing & Brand Strategy
What I Do
- Brand Identity & Visual Systems
- Web Design & Digital Builds
- Social Media & Content Strategy
- Operational Leadership
- Event & Campaign Management
- Customer Loyalty & Retention
Interests
Design
Automotive
Strategy
People